What We Do
Targeting is the way in which your ads are served. The characteristics of the goal is to reach your target audience. This can be achieved in several different ways.
Our job is to help put together a program that helps to achieve the most conversions based on the client’s KPIs.
REACH YOUR TARGET AUDIENCE
Google Analytics is at the core of everything we do.
Using Google Analytics, we marry together website performance and trends across all channels, not just paid media, to manage and run programs that focus on your client’s KPI’s and target audience.
Google Analytics shows us insights based on audience behavior and how the audience interacts with the website from a conversion standpoint.
By analyzing things like demographics, audience interests, and website interactions by page, we are able to refine our target audience and focus on hitting your client’s KPI’s.